Giving Tuesday Tips for Non-profits
By: Cassie Caranci | November 21, 2017
The weather is cooler, peppermint hot chocolate is now on the menu at your favourite coffee shop and stores are getting ready for Black Friday and Cyber Monday. It’s officially the holiday season. But with the commercialization and consumerism comes one very important day ¬– Giving Tuesday.
Now recognized as a national giving day across Canada (and 98 countries around the world), Giving Tuesday is a time for people and organizations to come together, support the causes they care about and help make a difference. If you’re a charitable organization, a Giving Tuesday marketing or fundraising strategy is a must. To save time, we’ve compiled a list of tips to help you stand out, engage supporters and drive donations.
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